The new acronym on the block SMO stands for Social Media Optimization. Simply put: You need to market your website to the masses and the masses are online using social media. More than making sure your business is using Social Media, SMO will review or develop and implement a strategy for your company to utilize Social Media!
Links – In today’s market the best, easiest way to develop links is two-fold: a) Blogging! Write good articles (called posts) on a consistent basis and then spread the word virally using services like Twitter, FaceBook, MySpace, RSS feeds, Technorati, DIGG, Schwinn, StumbleUpon (the list goes on and on); and b) Community! Become part of your industry’s online community, participate in online forums, and if you can help others in your industry, if you become an authority so will your website and ultimately, that is the goal! Social networking (sometimes called Social Marketing) is the most powerful way to launch your website to the top of the SERPs (Search Engine Result Pages).
Facebook Pages – Every business today needs to have a facebook page and profile. We can set this up for you quickly and easily and assist you in linking your employee’s personal profiles to your business and building your initial ‘fan’ base!
Twitter – Twitter is the essence of viral marketing. They call it micro blogging, but basically it’s an incredibly simple way to get information from 0 to everyone FAST! We will get your company or key personnel within your company set up on twitter and show you some of the basics to get you going. We will also customize your twitter page for you!
LinkedIN – If you’re in business you’re business and you need to be on LinkedIN.. All business succeeds or fails to a great extent on the ability of it’s people to be well networked. LinkedIN is the way business professionals network in todays Social Media world. We can assist in getting you and your employees up to speed on LinkedIN.
Those are just the beginning! Some of the other Social Media platforms that you and your business will want to create a presence and strategy for include: Google +, Pinterest, Instagram, Tumblr, the list does continue. Do NOT feel overwhelmed! Together we’ll go step by step and work towards Integrating everything so that your Social Media is focused and adds value to your company.
Contact me today for details, don’t get left behind.